Making better investments at the base of the pyramid Article Review
Document Type:Essay
Subject Area:Management
This framework has three dimensions: the economic situation, capabilities, and relationship. These dimensions cover the entire range of the field, for instance, the buyers, sellers and the community (London, 2009). Frankly, the author requires managers concentrate on the shortcomings, reduce them and come up with new ideas to improve the venture than relying on the mileages moved from the past. I support the author by recommending experiments to use this framework an advantage to sellers, buyers and the community. I have noticed that the framework considers both sides of the game drawn by the two factors: who is being affected and how are they affected. It’s a powerful lens for all prospective entrepreneurs. For me, a framework is a helpful tool for any venture at the base of the economic pyramid.
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