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It was grounded by Henry Curry in 1884 and was later developed by Henry’s heirs. It is one of the important retail shops in UK which sells household and electrical items. The company store is located in high street. It is the biggest retail shop in UK and its major competitor is Comet. Apart from electrical products, it also sells computer products.co.uk, 2015). This new policy will impact the sales of network business, digital TV and telecommunication. The growth of economy is also another fact which will impact sales. Company aims to enhance the customer confidence by promoting its product and creating an image of high street retailer. The supportive product like electronic entertainment makes it crucial for growth. The environmental feature of energy is more vital for the electrical hop, the features of recycling bear the future cost and more are linked to the electrical business (Currys.co.uk, 2015). Marketing Mix Product The product list of Currys comprise of electrical good...

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