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ESSILOR Name: University: State (City): Professor: Date: Table of Contents TOC \o "1-3" \h \z \u Introduction PAGEREF _Toc510119854 \h 3Background PAGEREF _Toc510119855 \h 3Strategic Position PAGEREF _Toc510119856 \h 4Porter’s Five Forces Analysis PAGEREF _Toc510119857 \h 4Competition among Present Players PAGEREF _Toc510119858 \h 4The threat of New Entrants PAGEREF _Toc510119859 \h 5Power of Suppliers PAGEREF _Toc510119860 \h 5Power of Consumers PAGEREF _Toc510119861 \h 6Threat of Alternatives PAGEREF _Toc510119862 \h 6PESTLE Analysis PAGEREF _Toc510119863 \h 7Political Factors PAGEREF _Toc510119864 \h 7Economic Factors PAGEREF _Toc510119865 \h 7Social Factors PAGEREF _Toc510119866 \h 8Technological Factors PAGEREF _Toc510119867 \h 8Environmental Factors PAGEREF _Toc510119868 \h 8Legal Factors PAGEREF _Toc510119869 \h 9Conclusion and Recommendations PAGEREF _Toc510119870 \h 9Bibliography PAGEREF _Toc510119871 \h 11 IntroductionThis paper presents an in-depth analysis of Essilor using Porters’ five forces of competitive advantage along with a PESTEL analysis. The analysis will illustrate Esillor’s strategic position concerning its competitive advantage. The paper also operations for a long time. Nonetheless the appraisal shows various areas of concern which the management should not ignore as they could result in a diminished power over the market of the Company. Implementation of these recommendations would ensure that Essilor sustains its competitive advantage besides increasing its market share. BibliographyAkshay J. (2018). Ophthalmology & Optometry Equipment Market Overview Industry Top Manufactures Market Size Industry Growth Analysis & Forecast: 2022 – Healthcare News. [online] Journalhealthcare.com. Available at: journalhealthcare.com [Accessed 29 Mar. 2018]. Del Marmol T. and Feys B. 2015. PESTLE Analysis. 50Minutes. E. Dobbs M. 2014. Guidelines for applying Porter's five forces framework: a set of industry analysis templates. Competitiveness Review 24(1) pp.32-45. Essilor Group. (2018). Home. [online] Available at: www.essilor.com [Accessed 29 Mar. 2018]. Liu Y. 2013. Sustainable competitive advantage in turbulent business environments. International Journal of Production Research 51(10) pp.2821-2841. Team F.M.E. 2013. PESTLE Analysis. Strategy Skills. Free management ebooks p.15. [...]
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write a 2000 words rapport of luxottica company with introduction, PESTLE analysis, and porters 5 forces plus the conclusion and the references.
