CREATED ON 25th March 2018
COMPLETED ON 26th March 2018
Expert hired: Mukiti

Case Study: The Livestrong and ALS Challenge Case Study

For this assignment: Please read through the case study carefully - compare the two examples and develop a new idea using the marketing mix (4Ps) framework below. ****single spaced*** Cause and Target - what charity/cause is being supported - who is the target audience (donors) Product – what is the product (giveaway) or experience – and who are the brand partners? Price – what is the donation – and how are donor dollars captured? Place – Where are the products available and/or events held? Promotion – How will the campaign be promoted? Can it go viral? Big Idea - What are the unique attributes of the campaign?
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25 March 2018
User created a project for Marketing
25 March 2018
9 experts responded
25 March 2018
User contacted expert Mukiti
25 March 2018
User hired expert Mukiti who offered a price of $40 for the project and has experience doing similar projects
26 March 2018
The expert completed the project Case Study: The Livestrong and ALS Challenge Case Study for 1 day, meeting the deadline
26 March 2018
User accepted the project right away and completed the payment
26 March 2018
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