Knowledge Management Opportunities Needs and Assets

Knowledge assets refers to the accumulated information, skills, technical capability, and understand within the organization and its workforce. These resources help drive success within the organization. Context Dirt bikes is an emerging bike manufacturing company that has grown from “mom and pop” shop into a global brand enjoying considerable clientele base in local and international market. Recently, it implemented a new production planning, quality control, and scheduling software for use by 25 members of its manufacturing staff. It growing workforce, facilities, and essential infrastructures will help the company maintain the current competitive edge. Based on the current business dynamics, it is important to exploit current gaps in the market to increase the values of the company in the market. This will increase the profitability of the company; attract more shareholders while increasing the current and exacted revenues of the dirt bikes.

It is important to harvest and protect both tangible and intangible organizational knowledge assets. Proper utilization of the available knowledge assets and identifying the gaps will fundamentally and radically improve the financial and strategic position of the company. As a young company, it is crucial to establish appropriate knowledge management system core principle that will guide prosperity and transformation of the company. Marketing specialists can use the knowledge management system to understand the demographics of the market and emerging trends to tailor their marketing strategies towards the target population as well as emerging marketing the global arena. Sales department staff can incorporate the knowledge derived in the knowledge system for better communication, to redesign and remodel sales strategies to maximize utilization of resources allocates to the sales department.