Situation Analysis for Las Vegas Sands

A, Macao, and Singapore. It runs first-class integrated Resorts that includes luxury hotels. Their luxury hotels include the following facilities dining and entertainment, meetings, gaming convention and Exhibition and other commercial and leisure facilities. Meetings, Incentive, Convention and Exhibition (MICE) was introduced to serve both the commercial and leisure tourism markets. Being a leading company, it is dedicated to listening and giving the best services to their clients. LVS is one of the largest players in Macau due to its consisted investments. In addition, it is now competing with other companies to build a casino in Japan after it was legalized in 2016 (Douglass et al. Segment name Demographic Geographical Target Wealth class Different location Revenue 5% 9% The need of the guest differs on their interest.