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Amazon.com Inc. Retailing giant to High-tech Player Name Institution Course Date Executive summary The purpose of the case study is to provide a clear description of Amazon Retail industry to its High-Tech Player. The first section is its introduction that describes the overview of Amazon company. The second section provides the historical analysis of the company that describes the development of the firm since 1994 as well as the current information. The third section is the external environment of the firm after which internal environments analysis is provided. The last section describes the analysis of the strategic issues affecting the company as well recommendations. Introduction Amazon company is termed as a market that is specialized in handling online business operations. That is the reason why it is pointed out as the best online store in its services. The digital technology used in the company serves as for great purpose explicit model for policy impact analysis. Journal of Regional Science 47(3) 541-567. Barnes S. J. (2002). The mobile commerce value chain: analysis and future developments. International journal of information management 22(2) 91-108. Hoffman A. (2013). Amazon. com Inc: Retailing Giant to High Tech Player? Huckman R. S. Pisano G. P. & Kind L. (2008). Amazon web services. Harvard Business School. Laudon K. C. & Traver C. G. (2013). E-commerce. Pearson. McGregor J. (2005). High tech achiever. Fast Company 48-51. PLAYER G. T. H. T. (2014). Amazon. com Inc. Strategic Management and Business Policy: Globalization Innovation and Sustainability. Smith A. D. Rupp W. T. & Offodile O. F. (2017). Amazon. com Inc.: Retailing Giant to High-Tech Player? (pp. 3-6). Stone B. (2009). Amazon erases Orwell books from Kindle. New York Times 17 66-203. Walker R. Moran E. & Anselin L. (2000). Deforestation and cattle ranching in the Brazilian Amazon: external capital and household processes. World development 28(4) 683-699. [...]
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Subject Area: Management
Document Type: Dissertation
