Trends in Mass Media

This is one way the YouTube make money. The beauty tutorial is a perfect example of Hypercommercialism. This is because through the tutorial, there exists increased levels of advertising as well as non-commercial and commercial media content. The tutorial is depicted as a non-commercial media content because it informs people on how to use the beauty products. In the other hand, the tutorial on beauty products is an example of Hypercommercialism because it seeks to promote the various beauty products being advertised. In general, consolidation refers to the process of combining different things into a coherent or more effective element. The Home Box Office (HBO) provides various services such as stand-up comedies, concert specials, television series, boxing matches, and documentaries. Through consolidation, HBO benefits its clients because they can easily access movies, sporting events, documentaries, and series.