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4 Parts / Ps of the Marketing Mix [must read instruction before biding] (Example)

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Analysis of 4ps of Marketing Name Institution Level Date Introduction Marketing mix is a very important element in an organization as it is the basic entity on how operations on products and services should be handled to the last point of the business; product submission. Hence the mixing contains four parts known as the 4Ps; price place promotions and lastly product. In a simpler form and in general is coming up with a desired price a right geographic location which basically is place the specific product and lastly to carry out specific advertisement which is promotion for a success to be achieved. Price is the determinant of a commodity. It is the monetary value connected or tagged to a given product that each and every consumer interested in the given commodity is expected to give out in exchange of the product. The monetary value price is set in regard marketing mix. Developing a marketing mix therefore helps all the entrepreneurs to face the challenges of various businesses and help in the development of strategic plans which are ideal and ensures the success of any kind of business. Reference Booms B. H. & Bitner M. J. (1981). Marketing strategies and organization structures for service firms. Marketing of services  25(3) 47-52. Delafrooz N. Taleghani M. & Nouri B. (2014). Effect of green marketing on consumer purchase behavior. QScience Connect 5. Duncan T. & Moriarty S. E. (1998). A communication-based marketing model for managing relationships. The Journal of marketing 1-13. Gronroos C. (1994). From marketing mix to relationship marketing: Towards a paradigm shift in marketing. Asia-Australia Marketing Journal  2(1) 9-29. Kotler P. Keller K. L. Ancarani F. & Costabile M. (2014). Marketing management 14/e. Pearson. Rodríguez I. Rabanal P. & Rubio F. (2017). How to make a best-seller: optimal product design problems. Applied Soft Computing  55 178-196. [...]

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Introduction to Business [ Text Book: FOUNDATION OF BUSINESS 5e by PRIDE, HUGHES, KAPOOR ] Assignment #3 4 Ps of the marketing mix [(i) Product, (ii) Price, (iii) Place, & (iv) Promotions] Part 1: Please refer to the 4 Ps of the marketing mix [(i) Product, (ii) Price, (iii) Place, & (iv) Promotions]. Pick any product [tangible or intangible] that you’re very familiar with, and discuss what you think the company’s strategy is regarding each of the 4 parts of the marketing mix. You can do a little research, but I would rather you comment on what you see in your everyday life from this company and the product you’ve chosen. Please give as much detail and examples as possible. Be sure to write at least one full paragraph for each of the 4Ps. Part 2: Please refer to your analysis in Part 1. Do you think the company’s strategies for the 4 Ps are effective? Please explain in detail. What is the company doing that you think is effective? Explain in detail. Is there anything the company is doing that you think may not be that effective? Are there any other ideas you would like to suggest to your company regarding any of the 4 Ps? Please provide as much detail as possible. Again, be sure to write at least one full paragraph for each of the 4Ps. Note: It probably makes sense to address each of the 4Ps separately. For example, you could complete Part 1 for the product strategy of your company (describing what you see as the company’s product strategy), and then complete Part 2 for the product strategy (analyzing the company’s product strategy and discussing what you think works and doesn’t work) before moving on and doing both Part 1 & 2 for the company’s pricing strategy. Grading: Your paper will be graded based on how well you respond in your essay to the directions above. You should be able to demonstrate that you understand the topics and that you are able to apply these topics to a real-life situation. The paper should be in Times New Roman - 12 size font Single Spacing. There is no page number requirement for the paper, but you are expected to provide as much detail and explanation as possible and, if you make a statement, be sure to include sufficient evidence to support your statement. In my mind, anywhere from 3 to 4 pages seem like appropriate length to fully answer the questions. If you write more, that is fine as well. Also, be sure to review and revise your paper in order to ensure that it is clear and well written, zero plagiarism and free as possible from grammatical errors. Provide your references and citations in MLA format Please print out your paper and hand it in to me in the class.

Subject Area: Business

Document Type: Thesis Statement

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Words 825

Pages 3

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Client Review

It was a tricky assignment to work with! I gave her 'online cooking' as the topic for Marketing Mix Analysis.The writer put her 110% effort to understand my need and delivered well. I don't like taking full advantage of them (studybay writers) because I prefer a helping hand than someone actually doing my research, term-papers or assignments. Later on, I like to go through them, re-read them and edit them according to my needs. This practice is lately helping me to learn more while utilizing my time perfectly, rather than juggling between works! Writer is once again highly recommended :)

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07.30.2017

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