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My spouse and i. INTRODUCTION Promoting is mass communication a great advertiser will pay for in order to influence a certain part of the public to adopt concepts or have actions of benefit to the advertiser ("The Great Advertising"). Basically, advertising is a type of interaction as well as a promoting function in which the advertiser pays for the use of the communications media. It can be nonpersonal (compared to personal selling) and has to be influential and persuasive in order to sell off or protected favorable account. The advertiser has to talk facts and ideas to people in such a way that the information fits the needs, wishes, and pursuits of the public (Crisostomo 4).Although the goals of adverts may differ by ad to ad, you will discover generalizations that could be made. The first would be that advertisements are made to sell off products, tips, or services. The actual sales may be instant or later and it is completed through the..