Cadbury Schweppes was shaped by a merger in 1969 between Cadbury and Schweppes. Since that time the business has extended into a respected international confectionery and drinks company. Via an active program of both acquisitions and disposals the company has created a strong profile of brands which can be purchased in nearly every country on the planet. Cadbury Schweppes has almost 54, 000 employees and produces Fast Moving Consumer Goods (FMCG).
Its products get caught in two main categories:
Confectionery
Beverages.
Its portfolio of brands include leading regional and local brands such as Schweppes, Dr Pepper, Orangina, Halls, Trebor, Hollywood, Bournvita, and undoubtedly, the Cadbury masterbrand itself. These Products can be purchased in a range of countries depending on consumer personal preferences and tastes.
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