Keywords: marketing essay,
Many people think of marketing is merely advertising and advertising although they are important they are only the end of the marketing iceberg
There are extensive ways to define 'marketing'. Kotler and Armstrong (2008) defined marketing as an exchange system which fulfill the needs and wishes of people. While ( Lancaster and Withey, 2007) also mentioned that marketing is a management which foresees and satisfies the consumer needs well-timed...
Marketing Concepts And Practice Marketing Essay
Marketing is a mix of all activities which have an effect on the modifications to ownership of products or items. Many experts have identified marketing in different terms. Some think that marketing is a total system of relating business activities in order to plan, fix a cost, promote or advertise the merchandise or service and disperse it effectively and effectively to the consumers or customers of the merchandise or service. Yet other experts give a broader description of..