Gary armstrong Essays

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Malaysia market
International Marketing Mix
Since 1900, Coca-Cola already steps into European countries market, when 1970 Coca-Cola moves to international market, it already 39 years back until 2009. After 39 calendar year, Coca-Cola has altered their product to international marketing plus they used online marketing strategy to develop their market. (http://heritage. coca-cola. com/) Nowadays, Coca-Cola which already operating in many country as a multinational company. Marketing blend is the key component..
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