Tesla and elon musk case study

He/she is responsible for managing the whole institution starting with the employees, resources and all activities. Managers are the driving force that leads to the success or failure of a company. When a company performs well in the cooperate world, the managers are credited for the achievements. Likewise, when a company fails, managers are the first people to be accused and blamed for the failure. In that view, managers should be very careful while discharging their duties and work for the best interest of the company. He was involved in ensuring that the company used affordable but quality raw materials that would result in high quality but affordable vehicles. Organizing is another managerial function of a manager. Organizing involves putting resources and manpower in an orderly manner so that they can carry out certain tasks in a proper manner (Ewing 72).

Employees can be organized in such a way that they are able to carry out their duties in a good manner. They can be organized in groups led by group leaders or other sections’ leaders. This required workers to work harder and meet very short deadlines. Elon Musk had to act as a leader and he would report to work very early and leave very late in the evening. This is the same requirement he needed from other workers. He became very strict to them and gave them a lot of pressure to achieve. Controlling is another aspect of management which every manager should have. For a firm to thrive, it has to be put into consideration the aspects of pricing, product placing research, development and advertising its products or services.

In the United States of America, the automobile industry is characterized by having great competition both within and from foreign countries such as Japan. The great local competitors in the automobile industry are the General Motors (GM), Ford Motor Company and Flat Chrysler (FCA) (Rustom 35). These are big companies that have a great share in the American automobile industry. However, there is a threat of new entrants that include the Nissan Company from Japan. Apart from quality, the affordability of a product. Firms have been producing automobiles that can be affordable to both low-income earners and high-income earners. In addition to that, automobile firms have employed economic production strategies that have helped them realize an immense profit in the long run (Rustom 86).

Product promotion and advertisement have also contributed a lot in realizing the success of automobile manufacturing firms in the United States. Firms are heavily investing in promoting and advertising their products both locally and internationally. He ensures that Tesla was well managed by building organizational capacities that revolved resource and workforce management. In the first place, Musk sourced for economical raw materials for the production of the automobiles. This was very important since it would help the company to lower the cost of production thus increasing the profit in the long run. Some of the raw materials were even manufactured within Tesla’s production units to avoid more expenses that would be incurred if the materials were outsourced. In addition to that, Musk ensured that all workers of the company were on toes.