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Richard Branson is considered as the 261st richest man in the world as per Forbes' 2009 Billionaires lists, with an expected total amount of roughly £2.6 billion which is (US$3.9billion). He was born in Nursing Home at Stone field in South London, and the child of barrister Mr. He follows different techniques and style of leaderships as per the context and situation; this has been observed as the most essential features of his leadership. He is always ready to quickly implement changes and the evidence is when he had no prospect against the war of Pepsi-Cola and Coca-Cola in Cola business, he changed the strategy, location and management of t-drinks business of Virgin Cola in US and emphasized on the idea of beverages for new age like energy drinks, fruit juices (Dobni, Klassen and Nelson, 2015). Branson's qualities Branson has said that his philosophy of “search for the good and one will give his best " helped him in building a domain recognized for its culture and fun. If we wat...

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Business leader Richard Branson

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