Introduction is made as the short history of Johnson & Johnson. The focus of this record will be put on J&J's subsidiary - Johnson & Johnson, Band of Consumer Companies, Inc. Johnson & Johnson. We are focusing and relating this survey on the baby products of Johnson & Johnson. The strategic initiatives of Johnson & Johnson `s skills, strategy, personnel, structure, system, staff and shared value will be reviewed and examine in this article. We looked into their company functions in order to better understand them to permit effective decision makings. A politics economic examination is conducted to provide global risk insights for Johnson & Johnson that is beneficial to J&J control those hazards as potential and risk.