ASDA a well recognized name by every single person in UK and one of the biggest and leading British supermarket chain. In 1965 group of farmers from Yorkshire developed Asda and was mainly based in North Britain. In 1949 Associated Dairies and Farm stores limited founded Asda Stores limited in Leeds. Asda received its name when Asquith string of three supermarkets acquired merged with Affiliates Dairies. Asda name is an abbreviation of Asquith (AS) and Dairies (DA). In North of Great britain mainly the Asda stores were centered however in 1989 they flourish their business by buying large format stores of Gateway Superstore which is one of the rivals for Ј 705 million. In 1999 Asda became subsidiary of the American retail large known as Wal-Mart, one of the world major dealer.