It is the combo of Information Technology and people using it to carry out operations and management. In a large sense it is frequently used with in people to process data and technology. Additionally it is refer to Information and Communication Technology (ICT), which is utilized in organization, where people use this to support business processes.
There is a clear different between information system, ICT and business process. IT is very different from information system, information system contain ICT component. Information system helps to control the performance of business process.
Information system is a special kind of work system, which produces products for customer, where human and machines perform work using ICT and resources. Information system purpose is to process information.
Heavy exposure to matured markets: Though, Tommy Hilfiger is based in Hong Kong, the company is significantly reliant on matured markets for its revenues. The business generates a majority of its revenues from European countries and THE UNITED STATES. The market in these market segments is matured and has been severely influenced by the financial downturn. Traditionally, there has been a focus of luxury brand sellers in these regions credited to high throw-away incomes. However, in the current situation Tommy Hilfiger's over dependency on developed market segments could adversely affect the company's overall progress and success.
The strategy Hilfiger should apply: Tommy Hilfiger's goods that the clients considered as niche and expensive ones at realistic prices and rates have been favorably impacted.
Symbiotic Marketing, also called Co-Marketing Alliances and Joint Marketing Activities, has continued to be sporadic, especially in Indian Small Scale Sector. The studies focusing on the applicability of these Symbiotic Marketing strategies in the Indian framework are conspicuously absent. The existing literature, conveniently let's assume that the Indian Small Level entrepreneurs possess the knowledge of the operationalities of the concept, has suggested this as a valid option system with their marketing problems. Today's study is targeted at comprehending the perceptions of the tiny Scale enterprisers towards Symbiotic Marketing strategies. The evaluation pays to in expanding programs aimed at facilitating these inter-organizational cooperative marketing strategies.