What is Globalization? Globalization is an activity of discussion and integration one of the people, companies, and government authorities of different nations, a process influenced by international trade and investment and aided by it. This process has results on the surroundings, on culture, on political systems, on monetary development and wealth, and on individuals physical well-being in societies round the world. What is intercultural communication? Intercultural communication, more specifically then, is thought as the analysis of communication between people whose ethnical perception and mark system are distinctive enough to alter their communication e. g. In China, KFC's "Finger licking good" was translated as "Eat your fingertips off". Chevrolet attempted unsuccessfully to advertise its Nova compact car in Latin America countries.