Introduction and historical background Brief explanation of suggested entrepreneurial venture The venture under consideration is a rice brokerage organization which is a service providing firm regarding offering and purchasing of rice to and from different dealers and rice mill owners. This organization will provide as a middleman and do not require investment in purchasing rice but this company will fee 0. 5% commission payment from each buyer and vendor for a single transaction. The aforementioned said fee will be costed due to providing services to rice dealers and rice mill owners. Context of the organization The business of rice brokerage firm is based on the service industry. The type of rice brokerage organization is to facilitate people related to rice business to find buyers and vendors of rice.