Keywords: tata metal swot, tata metallic five forces
In this report, Tata Steel Group (Tata Metallic) has been chosen as an company to investigate the tactical changes made over past five years including tactical positioning, strategic capacity, SWOT and individuals behind these changes.
Tata Steel currently is a significant player in global metallic industry. In 12 months 2005 (Body 1), Tata Material procedure was mainly centered in Indian subcontinent and revenue generated was close to US$ 5. 0 billion only. However their effort to develop their operations internationally proven very successful over previous five years. From being a mere local steel producer, they changed themselves into a major global player in metallic producers (Number 2). They have been aggressively involved with capacity extension by acquisitions and organic and natural growth.
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