<p>What is an anecdote? It is a short story about some events from your life or the lives of other people. Usually, people tell anecdotes in an informal environment, but it can also be a form of writing. In most cases, authors include them in their content to make the entire story more interesting.</p>
Symbiotic Marketing, also called Co-Marketing Alliances and Joint Marketing Activities, has continued to be sporadic, especially in Indian Small Scale Sector. The studies focusing on the applicability of these Symbiotic Marketing strategies in the Indian framework are conspicuously absent. The existing literature, conveniently let's assume that the Indian Small Level entrepreneurs possess the knowledge of the operationalities of the concept, has suggested this as a valid option system with their marketing problems. Today's study is targeted at comprehending the perceptions of the tiny Scale enterprisers towards Symbiotic Marketing strategies. The evaluation pays to in expanding programs aimed at facilitating these inter-organizational cooperative marketing strategies.