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Analyzing 2 firms

The analysis of your two firms (your workplace and the main competitor) could include the following dimensions: Firm’s positioning/competition strategies in the industry Firm’s unique strengths and weaknesses (SWOT analysis/resources and capabilities analysis) Firm’s financial performance Trends in competition both historically as well as over the next 5 years, for example: Entering new product/service markets; Reinventing or modifying industry structure and/or positions; Anticipating major disruptive technologies Changing the value proposition for the firm’s portfolio of products/services; Reaching new geographies; Addressing significant changes in trade flows (e.g., China’s joining WTO) Achieving growth rates higher than the industry average through either organic or acquisitive growth Having analyzed each firm, you are expected to compare the strategies pursued by each to attain their position in the industry. In comparing these, please address the following questions: What can each firm learn from the other, if anything? What trends/changes at industry and firm level that could threaten their competitive position? How can these firms sustain their competitive position in the next 5 years? The paper should conclude with some forward-looking recommendations for the next 5 year period. Please justify in your recommendation section: Why your recommendations are feasible and compelling and Why the frameworks you applied are appropriate. The Individual practical assignment should not exceed 4,500 words using 11 point font, double spaced, including appendices. After including/taking into account the dimensions I mention above, the assignment should be structured in the order of the general headings listed below. I also encourage you to use models/tools you have encountered over the Lboro program as well as any models/tools covered specifically in the Strategic Management course to structure and/or inform your analysis. This assignment is an opportunity to show what you have learned over the program as applied to two firms competing today.
The analysis of your two firms (your workplace and the main competitor) could include the following dimensions: Firm’s positioning/competition strategies in the industry Firm’s unique strengths and weaknesses (SWOT analysis/resources and capabilities analysis) Firm’s financial performance Trends in competition both historically as well as over the next 5 years, for example: Entering new
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Assignment ID
5794
Discipline
Type
CREATED ON
October 14, 2015
COMPLETED ON
October 16, 2015
Price
$40
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December 5, 2016
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