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Analysis of Commercial

You will need to select a commercial from your television, and then look for it on Youtube so you are able to pause it or play it as many times as you need. Watch the commercial as many times as you think is necessary. Study the characters, the environment, the colors used, and the ambiance. Remember the TV show that you were watching when the commercial came up, and the time of the day. Then, in a word document, write the name of the commercial and answer the following questions: Rhetoric. What type of persuasive technique the commercial is using? Pathos, logos, or ethos? Explain why. Overall message. What product or service is the commercial trying to sell? Where was the commercial set? Describe the setting(s). Who was in the commercial? Describe the people in the commercial. Who was in the commercial? What objects were in the commercial? Describe the objects. What happened in the commercial? Provide as much detail as you can. Production: What cultural codes are they using? What is the overall message they are trying to communicate? Analyze the purpose of the commercial: What is the message of the TV commercial? In other words, what do the commercial’s creators want the target audience to believe about the product? Distribution. At what time during the day was shown? What TV show was playing? Who is most likely to watch that show? Why you think they are showing that commercial at that particular time? Who is the target audience of the commercial? Explain your thoughts. Persuasive techniques. Analyze the techniques the commercial’s creators used. What visuals techniques do the commercial creators’ use to convince us of their message? Pick two and explain how they help support the message. What aural techniques do the commercial creator’s use to convince us of their message? Pick two and explain how they help support the message. In addition, in the same word document, write a reflection about this activity. What did you learn from the materials provided? Why is important to know persuasive techniques and to teach them to your students? How you can use these types of exercises in your classroom? Upload your word document to your course page in the “Assignment 6 Analysis of video commercials”, and post the URL to the discussion forum named “My analysis of a tv commercial”. Checklist for assignment: Described the rhetoric of the commercial in detail (8 points) Described the overall message of the commercial in detail (7 points) Described the production of the message in detail (7 points) Describe the distribution of the message in detail (7 points) Described the persuasive techniques used in the commercial in detail (7 points) Included a suggestion on how to use these types of activities in the classroom (7 points) Included a reflection about this activity (7 points)
You will need to select a commercial from your television, and then look for it on Youtube so you are able to pause it or play it as many times as you need. Watch the commercial as many times as you think is necessary. Study the characters, the environment, the colors used, and the ambiance. Remember the TV show that you were watching when the commercial came up, and the time of the day.
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Assignment ID
52594
Discipline
Type
CREATED ON
October 22, 2016
COMPLETED ON
October 23, 2016
Price
$30
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