Intelligent building is different from traditional building that the clever building can be an integrated and automated tool to help the building occupant to be profitable, effective and useful as well as escalates the profitability of firm and improves the quality of life at the same time for everyone. It isn't looked like the original building that has its own adjustments and own cablings to each practical systems for self-monitoring individually never to be got a better life at home or on the office so the sensible building becomes one of the major fads on development to the system of integration.
Building Automation System (BAS)
Building automation systems can be an integral part of the smart building.
With respect to the glaciers cream industry, it could be segmented on certain bases such as style and price. Whilst certain individuals would prefer high quality glaciers cream made with natural sweets and fresh cream due to its preference, others would simply not be able to separate the difference in quality and would buy primarily predicated on price and availableness.
We have recognized that Baskin Robbins uses certain main segmentation bases for dividing their market, namely demographic and psychographic characteristics. Under demographic segmentation, they give attention to the income bracket of consumers. Their products are mainly targeted at the affluent with higher disposable income group to invest on frivolous luxuries such as top quality glaciers cream.
Slogan - sense and simplicity
Key people- Founder - Gerard Philips
Chairman- Michiel Hessels
Employees- 121, 400 in 2007
The company was founded by Gerard Philips and established on 1891, in Eindhoven, holland. Its first product was light bulbs. Within the 1920s, the business started to produce other products, like-
Vacuum tubes (also known worldwide as 'valves'),
In 1939 they unveiled their electric shaver,
Also on March 11, 1927 Philips continued mid-air with a station called PCJ now known as Radio Netherlands.
In 1950, company unveiled Philips Information.
After the product Philips launches Compact Cassette tape in 1963 which was wildly successful. This is mainly utilized for dictation machines for office typing stenographers and professional journalists.