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Introduction to Management (Example)

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Name Professor Course Date The Imperial Hotel London The imperial hotel is a 4-hotel based in the UK and owned by the 4-star market star hotels. The hotel is part of a chain of 25 hotels that are operated by the market-star Hotels and they operate in the UK. They use the internet kiosk technology to deliver access to the public internet requirements to their customers. However the hotel was ranked among the lowest in the stars’ chain regarding the overall satisfaction of their customers. The hotel’s guests Satisfaction Survey revealed that there were numerous complaints received concerning the issues of checking the quality of the hotel’s room and the poor quality of customer services they offer. This is an analysis of the hotel’s customer satisfaction levels the steps the new general manager Peter Farnsworth is taking to solve the problem and the positive effects of the formulated remedies. An back for more and the organization will build a reputable public image. Works Cited Enkel Ellen et al. "Managing the Risk of Customer Integration." European Management Journal vol. 23 no. 2  2005 pp. 203-213. Popp Bastian and Herbert Woratschek. "Consumer–brand identification revisited: An integrative framework of brand identification customer satisfaction and price image and their role for brand loyalty and word of mouth." Journal of Brand Management vol. 24 no. 3  2017 pp. 250-270. Sparks Beverley et al. "Consumer value and self-image congruency at different stages of timeshare ownership." Tourism Management vol. 32 no. 5  2011 pp. 1176-1185. Tomczak Torsten et al. "Marketing Implementation and Management Control." Strategic Marketing  2017 pp. 223-244. Umashankar Nita et al. "The Benefit of Becoming Friends: Complaining After Service Failures Leads Customers with Strong Ties to Increase Loyalty." Journal of Marketing vol. 81 no. 6  2017 pp. 79-98. Wiriyakitjar Rawida. "Hotel Customer Expectations of Service: A Provincial Analysis of Family Business in Chiangmai Thailand." Journal of Tourism Research & Hospitality vol. 02 no. 03  2013. [...]

Order Description:

Read the attached with attention and only do PROBLEM 1 which is the one assigned for me!

Subject Area: Business

Document Type: Dissertation

This project has already been completed by one of the Studybay experts. The client rated this project:

Project's rating is 5/5

Price $65

Words 2200

Pages 8

Completed in 26 days

Expert elizy

Client Review

Great writer delivered in time and i got a good grade! Will hire again!

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03.15.2019

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