BBA15 Employability & Practitioner Skills Series 4 Semester 6 ‘' CREATIVITY and INNOVATION ‘' STUDENT NAME Batch and Group Questions Q1. Briefly and clearly describe the difference between Creativity and Innovation from a business perspective? Creativity is the ability to analyze a challenging situation and come up with new ways to address the situation. It involves the identification of hidden concepts and generating solutions using totally different perspectives that have not been used before. On the other hand innovation is a product of creativity. For instance it involves the translation of creative ideas to services of products that create values. As a result creativity is useful without innovation. Additionally without creativity there would be no innovation. Q2.Identify three (3) ways CREATIVITY can be supported in the workplace? 1. Rewarding creativity: In the workplace rewarding can be in the form of promotions recognition and gifts. It helps to foster creativity and other relevant sources. Research is important as it provides extensive information about the idea that would make it easy to design and implement the idea. 4. Design: The design process involves the development of the conceptual framework of the idea. In this step the idea is broken down into practical conceptual frameworks associated with the business's mode of operation and its external environment. It is regarded as the practical theoretical application of the generated concept. 5. Testing: In this step the design is taken through a pilot test to test its practical viability. Testing might involve launching the idea on a small scale while monitoring its effectiveness. Furthermore the testing process also serves to identify some of the challenges that might result when the idea is fully implemented thereby developing response mechanisms. 6. Launch: It is the last step whereby the idea is fully implemented in business operations. [...]
the instructions are all in the word doc. the website is not allowing me to upload the rest reading materials due to their sizes, can i pls get your email address?