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Promtion and the product

Part I Generate a minimum 700-word product strategy in Microsoft® Word. Incorporate a product strategy that addresses the following: The selected company is the one researched in week one and the product/service the one selected in week two. A. Select the Foreign Country of your choice with a brief size description and main economic and social factors B. Describe at least three areas of the product life cycle for the selected new product (product introduction, growth, maturity, decline and termination). C. Describe how you will measure (what metrics will be used to determine success or failure) the marketing activities (Positioning, Targeting, and the 4 P's). D. Create at least two different types of media methods for the products: a - One media method must be a print method b - one must be non-print. A media method is a media strategy which highlights your product. For example, (this cannot be used in this assignment), a non-print media method would be an online campaign that provides a user a reward for each review, positive or negative, posted about the use/appearance/price/etc. of the product. In your assignment, you should have 2-3 sentences about each media method (i.e. one paragraph of what you would do, not how to do it). 5 - Address three elements of the Product and Promotion List (see below). o Product and Promotion List: Integrated Marketing Communication i. Advertising Strategy/Objectives ii. Push and Pull iii. Media Strategy iv. Advertising Execution v. Direct Marketing vi. Public Relations/Strategies vii. Positioning The plan will be a continuation of your global or multi-regional company you chose in Week 1 and the product selected in week 1. This will be incorporated into your overall marketing plan for Week 6. Please, make sure that your paper contains 9 Titled and numbered Sections to reflect the assignment titles and numbers as they are listed above. Students not submitting such format, will be asked to reformat their assignments. Note:Charts/graphs/tables do not count toward the word count. Cite a minimum of three peer-reviewed references. Part Two: 150 words PRODUCT LIFE CYCLE An extremely interesting model in Marketing is the Product Life Cycle and how the Marketing Components (Positioning, Targeting, Product Strategies, Price Strategies, Promotion Strategies and Distribution strategies) varies for each stage of the Product Life Cycle. 1 - Could you select a product of your choice and describe how the Marketing Components would change for each one of the six stages of the Product Life Cycle (Introduction, Growth, Maturity, Decline, Termination)? 2 - What have you learned from this exercise? Please, provide at least two research sources in your reply to this message. Also, please, address each topic as separate titled paragraphs. Thanks.
Part I Generate a minimum 700-word product strategy in Microsoft® Word. Incorporate a product strategy that addresses the following: The selected company is the one researched in week one and the product/service the one selected in week two. A. Select the Foreign Country of your choice with a brief size description and main economic and social factors B.
Assignment ID
373465
Discipline
CREATED ON
24 January 2018
COMPLETED ON
26 January 2018
Price
$40
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24 January 2018
User posted an order for Marketing
24 January 2018
15 writers responded and offered to do the job for a price between $15 and $15
24 January 2018
User contacted writer ReubenKevin
24 January 2018
User hired writer ReubenKevin who offered a price of $15 for the job and has experience doing similar assignments
26 January 2018
Writer completed order Promtion and the product for 2 days, meeting the deadline
26 January 2018
User accepted the job right away and completed the payment
26 January 2018
User left a positive review
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