Name Tutor Institution Date Most useful resources that enable DIY musicians to distribute their work via the internet The do-it-yourself (DIY) musicians have a number of online resources that apply to ensure successful promotion and distribution of their work via the internet (HUTCHISON 255). Ideally with the introduction and adoption of technology in the music industry many online resources are available that make independent artists and bands to trend the global music industry and ensure greater miles of success. The of use of these resources however are based on the use of social media email services and online streaming among others notwithstanding. Some of these useful resources are as discussed below: Website It is important to build and brand one’s official website. By having a personal website one can upload the songs in the website for viewing and downloads. Owning a website makes the work of musician’s fans simple techniques in the promotion distribution and marketing of their music through the internet include Zoe Keating a Canadian-based cellist who uses a custom-designed and foot-controlled laptop to promote her DIY music in a global scale. Other examples include Ari Herstand Pomplamoose Bang on a Can Somi and Orchid Ensemble. These are perfect examples that have effectively facilitated the selling and distribution of their DIY music through online means and other musicians can follow in their footsteps with precision. Works Cited HUTCHISON T. "Mobile Music Marketing." Web Marketing for the Music Business 2008 pp. 255-271. "This business of music marketing & promotion." Choice Reviews Online vol. 41 no. 07 2004 pp. 41-3963-41-3963. Turgeon R. "Sharing Socializing and Selling Your Music Online." Indie Rock 101 2009 pp. 99-105. Tutt K. "This Business of Music Marketing and Promotion: A Practical Guide to Creating a Completely Integrated Marketing and E-Marketing Campaign." Music Educators Journal vol. 91 no. 5 2005 pp. 26-27. [...]
Study Skills Research Essay (1000 words) 1. What are the most useful resources that enable DIY musicians to distribute their work via the internet? 2. How can DIY musicians publicise their online releases effectively? 3. Give two strong examples of internet success in music, and why? • Use appropriate academic reading and industry media sources to support your arguments. Essays should include appropriate use of researched examples and cited quotations, together with a full bibliography using the Harvard Referencing System.