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Brand Globalisation on Australian Luxury Fashion Brand

The Report addresses the concept of brand globalisation of GENTLE MONSTER in the luxury sector. It covers the aspects of global marketing and evaluates the marketing strategies, which a brand GENTLE MONSTER chooses to employ in order to gain presence and form an identity in the international arena. In order to understand the global branding, take look into the brand concept from an international perspective. Undertake a detailed analysis as to what makes it successful; what cultural, social or historical factors have made the Gentle Monster what it is? How and why is it successful? Is the concept of luxury portrayed differently within this culture? If so, how? Devise a marketing campaign that for Gentle Monster, which would make enahance its global standing. This could be within the same or a different international territory, or it could build upon a social trend or political movement that you think is relevant now. Research using WGSN, The Business of Fashion, Mintel, Emerald and Verdict to identify a suitable brand and something new and exciting happening within your chosen product sector as an exciting starting point.
The Report addresses the concept of brand globalisation of GENTLE MONSTER in the luxury sector. It covers the aspects of global marketing and evaluates the marketing strategies, which a brand GENTLE MONSTER chooses to employ in order to gain presence and form an identity in the international arena.
Assignment ID
353828
Discipline
CREATED ON
27 December 2017
COMPLETED ON
28 December 2017
Price
$30
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27 December 2017
User posted an order for Fashion
27 December 2017
12 writers responded and offered to do the job for a price between $25 and $25
27 December 2017
User contacted writer ProWriter
27 December 2017
User hired writer ProWriter who offered a price of $25 for the job and has experience doing similar assignments
28 December 2017
Writer completed order Brand Globalisation on Australian Luxury Fashion Brand for 1 day, meeting the deadline
28 December 2017
User accepted the job right away and completed the payment
28 December 2017
User left a positive review
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