CREATED ON 4th January 2018
COMPLETED ON 6th January 2018
Expert hired: profwilliam

Brand Globalisation on Australian Luxury Fashion Brand

The Report addresses the concept of brand globalisation of GENTLE MONSTER in the luxury sector. It covers the aspects of global marketing and evaluates the marketing strategies, which a brand GENTLE MONSTER chooses to employ in order to gain presence and form an identity in the international arena. In order to understand the global branding, take look into the brand concept from an international perspective. Undertake a detailed analysis as to what makes it successful; what cultural, social or historical factors have made the Gentle Monster what it is? How and why is it successful? Is the concept of luxury portrayed differently within this culture? If so, how? Devise a marketing campaign that for Gentle Monster, which would make enahance its global standing. This could be within the same or a different international territory, or it could build upon a social trend or political movement that you think is relevant now. Research using WGSN, The Business of Fashion, Mintel, Emerald and Verdict to identify a suitable brand and something new and exciting happening within your chosen product sector as an exciting starting point.
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04 January 2018
User created a project for Fashion
04 January 2018
12 experts responded
04 January 2018
User contacted expert profwilliam
04 January 2018
User hired expert profwilliam who offered a price of $30 for the project and has experience doing similar projects
06 January 2018
The expert completed the project Brand Globalisation on Australian Luxury Fashion Brand for 2 days, meeting the deadline
06 January 2018
User accepted the project right away and completed the payment
06 January 2018
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