Strategic Planning Analysis - Rebranding Your Company Name: Institution: Course: Date: Executive summary Despite its reputed performance in the industry Tenet Healthcare Corporation has problems in its finances due to corruption in the operational systems. In this strategic analysis to rebrand the company various elements of the problem are outlined and approached by a special team under the financial department to discuss and administrate a solution project. Highlighted are the organizational structure of the team and its responsibilities. Appropriate interventions to solve corruption are proposed and debated on their capital needs. Suggested solutions include the employment of smart payment platforms and online technologies. Lastly the progressive timeline achievements expected in both short term and matters of the company by the 5th year of its implementation. The company will be able to transact all its financial engagements through the smart technologies including salaries receipts and service delivery. References Lopez-Claros A. (2014 May 14). Six Strategies to Fight Corruption. Retrieved from blogs.worldbank.org Miller D. Merrilees B. & Yakimova R. (2013). Corporate Rebranding: An Integrative Review of Major Enablers and Barriers to the Rebranding Process. International Journal of Management Reviews 16(3) 265-289. doi:10.1111/ijmr.12020 Rambure D. & Nacamuli A. (2008). The Architecture of Payment Systems. Payment Systems 3-22. doi:10.1057/9780230227217_1 Saputra D. E. Azhari F. Engel V. J. Nugraha I. G. & Supangkat S. H. (2013). Integrated payment system for micro payment. International Conference on ICT for Smart Society. doi:10.1109/ictss.2013.6588093 [...]
Assignment 4: Strategic Planning Analysis - Rebranding Your Company The emergence of technology advancement is widespread in most health care organizations. However, due to the financial cost of implementing electronic health records (EHR) and ICD-10 coding over the past 5 years, your company has failed to keep up with the technological advances and Federal regulatory compliance. Your role is to rebrand the organization by creating a “modern” mission, vision and values and discuss the strategic plan to ensure fiscal viability to implement the goals over the next 3-5 years. Use your SWOT analysis from Week 3 as the backdrop. (I attached the power point file) You have already identified the issues that are helpful and harmful to the mission, vision and values of your selected company. Your role as the financial manager is to work with the Senior Leadership to rebrand the company by creating modified mission, vision, values and objectives. Write a two to three (2-3) page paper. The first page must be an Executive Summary. The remaining pages should address the following: 1. Create a flowchart of the strategic process for departmental staff involved in the planning. 2. Questions to answer a. What is the financial goal(s) you want to achieve? b. What strategies will you use to achieve the goal? c. What resources are needed to implement the strategy? d. What budgetary issues should be highlighted 3. Implementation Timeline a. What goals can be implemented in the first year? b. What is the implementation process from year 3? c. What is the strategic focus for Year 5?