The Coca-Cola Company was founded in 1892 and established its Headquarters in Atlanta. The Coca Cola Franchise is the World's biggest Drink Industry. It dominated a 48% of the global Market share. Altogether the Franchise is responsible for over 160 different beverages within market consisting of 200 Countries. Examples of their products are Coke, Sprite, Dasani and many more. Their products range between Sport's Drinks, Juices, Tea, Coffee and Drinking water. The Coca Cola Franchise Mission statement: "To refresh the world To inspire moments of optimism and Contentment To create value and Make a difference" What Their Vision and Aims are: Be a great place to work where people are motivated to be the best they could be. Bring to the globe a stock portfolio of quality beverage brands that anticipate and gratify people's desires and needs.