Samsung Social Media Strategy Analysis

Samsung has specialized in some products that are used by its customers globally. One of the significant products associated with Samsung is the Samsung mobile phones which are one of the best in the market in the modern society. With one of the most developed technology, Samsung has continued to produce more and more high technology weapons that have become a sensation in the contemporary world. Apart from mobile phones, Samsung also provides other products on the market which include computers, laptops, microwaves, cameras, and television sets. It is, therefore, a brand which mostly deals with the electronics. The company uses Facebook to post on the new products in the market and also develop a coherent way of communicating with its customers on the global world.

This social media framework applied by the company meets the needs of millions of customers across the world who are technologically versatile. In the current world, virtually almost everybody in the society is conversant with the use of smartphones that have taken over the society. With this, it means that social media sites are one of the familiar avenues that reach both the youth and those people of the middle ages in the society. Facebook users in the society today are people of both genders, and this captures the attention and the market segment of the young nation in most cases and also the other people of various ages in the society. Social media marketing becomes one of the best avenues through which each company can utilize to realize effective success and command a higher market share.