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The summary in an annotated bibliography provides an overview of whole sourse in 200 words for each (Example)

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Name:Instructor: Institution: Date: Wells William “Marketing Mix Strategies ” Advertising: Principles and Practice (2003).p.51 William has conducted research on the marketing mix where he has largely concentrated on the advertising practices and principles. This author has pointed out that business people need to use (4Ps) so as to achieve their marketing objectives. In particular Wells has denoted that the product needs to be considered as the main reason for public advertisement as well as the object of marketing. Moreover in this article we are told that the price element should include price copy psychological pricing price lining and value determination. This writer has also added that promotion interaction always revolves on direct marketing directing marketing sales and advertisement (Wells 51). However William seems not to have conducted a thorough research while reaching to his conclusion since this article has not discussed some element of marketing mix. For instance despite writer was supposed to conduct a study entailed all things that are demanded by the clients. Moreover Pine has not also discussed all things that are making consumer opt purchasing products and services having low prices. However the overall article has made the business people be observant on the pricing factor (Pine). Works Cited Kotler ​ G. ​ ​“Pricing” ​ ​Principles ​ ​of ​ ​Marketing: An ​ ​Asian Perspective Pearson ​ ​Education ​ ​South ​ ​Asia ​​(2011) p.320 Pine Joseph ​ ​“ ​ ​What ​ ​Consumers ​ ​Want” ​ ​TED ​ ​Talks (2004). Viewed ​ ​February 2017 from < ​​ ​​ ​​ ​​ Smith ​ ​Andrew. “Push ​ ​or ​ ​pull: ​ ​how ​ ​can ​ ​retailers ​ ​better communicate ​ ​with ​ ​shoppers?” ​ ​The ​ ​Guardian (2014) ​ ​viewed ​ ​14 ​ ​March 2017 Wells William “Marketing Mix Strategies ” Advertising: Principles and Practice (2003).p.51 [...]

Order Description:

-no more than 210 words - relate to the marketing mix strategies and 4Ps - Finished within 4 hours

Subject Area: Marketing

Document Type: Capstone Project

This project has already been completed by one of the Studybay experts. The client rated this project:

Project's rating is 5/5

Price $30

Words 825

Pages 3

Completed in 1 day

Expert Stellah Martin

Client Review

Good Work!


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Subject of the project is Marketing   Type of the project is Capstone Project

Annotated Bibliography

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