Student Name Code Student Name Nature’s Love: Business Plan Business Plan Executive Summary As Australia is witnessing increase tourism from tourists from around the globe there is a huge market space which is open for exploitation. With every passing year the country welcomes more tourists than it received previously. Furthermore as the lifestyle of young Australians is changing people prefer to opt for low-cost domestic vacation packages rather than high-cost travel towards foreign countries. This boost in Australian tourism industry has led us to establish a travel agency will facilitate tourists in their journeys. Our agency will support its clients in all their travel-related needs. These facilities will include commute services lodging information of the area and entertainment. Although our business will cover the whole range of tourism services through connecting clients with quality service providers we will also offer standalone services to cater needs of those clients who Payment to Contractors for Maintenance 6 000 7 200 Utility bills 6 000 7 000 Depreciation 500 500 Interest payment 1 155 1 155 Net Profit/ (Loss) (2 655) 9 145 In conclusion Nature’s Love will keep its competitive advantage in providing customer-oriented personalized travel services. It will start by gaining customers through marketing and networking and will grow to become a name of quality in tourism industry in Australia. Appendices Appendix I: Australian tourists increase over time (Scutt 2017) Appendix II: Purpose of travel of Australian travelers (Australian Government Productivity Commission 2015) Appendix III References Australian Government Productivity Commission. (2015). Australia's International Tourism Industry. Australian Government Productivity Commission. Retrieved from www.pc.gov.au Scutt D. (2017). 2016 was another stellar year for Australia's tourism sector. Business Insider Australia. Retrieved 11 September 2017 from www.businessinsider.com.au Richter F. (2017). Infographic: Things Could Get Worse For Print Publishers. Statista Infographics. Retrieved 11 September 2017 from https://www.statista.com/chart/682/share-of-media-time-vs-share-of-total-ad-spend/ [...]
1/ Do I have to reference my sources? Yes - if you are referring to external information - industry reports, statistics etc. then they should be properly referenced. 2/ Do I have to follow a particular referencing format? No, as long as it is consistent. However we recommend using APA 6. For more information about this style and help with referencing refer to this library blog post: teche.ltc.mq.edu.au 3/ Does my reference list count in the 8-page limit? No. It should be included as an appendix. 4/ I see it is recommended to write an executive summary. Is this included in the 8 page limit? Yes. 5/ My amazing financial report / awesome marketing plan / brilliant idea can't possibly fit into the page limit. We realise that you will have lots more detail behind what you are submitting. But you have to make it concise, punchy and to the point. 6/ I've got to the end of the process and I realise that my idea isn't going to make that much money (in fact I now think it sucks). What should I do? We are not judging the quality of your idea, but rather how well you can put together a business plan. So don't worry and submit your plan anyway. Include a comment in the plan that makes it clear that this is not a profitable opportunity, but point to areas that might warrant further exploration (and don't quit your day job just yet). 7. How realistic should my plan be? It should be as realistic as possible. If you really think you can get equity finance of a few billion then sure, present your plan for beating Apple at making phones. Otherwise present something that you might just be able to pull off (with a bit of luck). 8. What does it mean to include 'assumptions' in the financial plan? The requirements of the rubric state that the financial information must be "consistent" with the other elements of the business plan. Therefore good plans will explicitly show a link between the financial information and the other sections of the plan - e.g. the marketing section will detail the type and level of marketing to be conducted and this calculation will be shown as a footnote to the financial plan. 9. Should I submit a cover page and table of contents? Are they included in the 8 page limit? Yes you should submit a cover page. A table of contents is optional. Neither will be included in the 8 page limit. See the detailed submission instructions page here on iLearn for further details on what to include in the cover page.