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Business - Research proposal, Research Proposal

Research project Milestone 2 Discuss the external environmental issues (as described in the text) that your company ( the firm that you selected last week) must address to be successful. What recent changes have they made to address the current environment in which they compete?  What ethical issues have arisen for your company and how were they handled.  Post a paper of at least 500 words to address these issues. Please use APA format and cite at least three sources. Research project Milestone 3 Discuss the sustainable competitive advantage that your company has created. Detail how and why the identified advantage is unique and cannot either be copied or substituted by the competition. Explain how this sustainable competitive advantage creates perceived value in the minds of the firm’s consumers. Post a paper of at least 500 words with at least three references to address these issues. Please use APA format and cite at least three sources. Research project Milestone 4 When marketers conduct an environmental scan, one of the tools that is widely used is the SWOT analysis. This analytical tool is useful because it presents a snapshot of the internal and environmental landscape in which the firm operates. Post a paper of at least 500 words with at least three references to provide a detailed SWOT analysis of the firm you are researching for the project. Please use APA format and cite at least three sources. Research project Milestone 5 When marketers develop their target markets they must look a number of relevant demographic factors along with the competitive landscape into which the products are being sold. For this week’s research, provide an analysis of the target market(s) that your company addresses. Discuss the demographics of each target market, the unmet/underserved need addressed and the value proposition offered that provides a competitive advantage. Post a paper of at least 500 words with at least three references. Please use APA format and cite at least three sources. Research project Milestone 6 Each time a consumer purchases a product, the five steps of the consumer decision making process are followed to varying degrees. It is incumbent on marketers to understand the drivers that affect these steps for the products they market. Describe the buying process for the company that you have selected for the research project by detailed how the firm addresses each step in the process through their marketing mix activities. Post a paper of at least 500 words with at least three references. Please use APA format and cite at least three sources. Research project Milestone 7 Each time a consumer purchases a product, the five steps of the consumer decision making process are followed to varying degrees. It is incumbent on marketers to understand the drivers that affect these steps for the products they market. Describe the buying process for the company that you have selected for the research project by detailed how the firm addresses each step in the process through their marketing mix activities. Post a paper of at least 500 words with at least three references. Please use APA format and cite at least three sources.
Research project Milestone 2 Discuss the external environmental issues (as described in the text) that your company ( the firm that you selected last week) must address to be successful. What recent changes have they made to address the current environment in which they compete?  What ethical issues have arisen for your company and how were they handled.
Assignment ID
239137
Discipline
CREATED ON
29 August 2017
COMPLETED ON
1 September 2017
Price
$60
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Studybay assignment progress timeline
Studybay is a freelance platform where you can order a Business - Research proposal, Research Proposal paper, written from scratch by professors and tutors.
29 August 2017
User posted an order for Business
29 August 2017
10 writers responded and offered to do the job for a price between $35 and $35
29 August 2017
User contacted writer Nursepen
29 August 2017
User hired writer Nursepen who offered a price of $35 for the job and has experience doing similar assignments
1 September 2017
Writer completed order Business - Research proposal, Research Proposal for 3 days, meeting the deadline
1 September 2017
User accepted the job right away and completed the payment
1 September 2017
User left a positive review
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