Competition between Samsung phones and techno phones
Document Type:Coursework
Subject Area:Business
When comparing the two cellphones Samsung and techno there is a huge comparison in which the two compete. The first comparison in their competition is a means of promotion. The advertisement is the most common way of doing promotion for both products. To achieve more sales however Samsung involves other methods of product promotion such as exhibitions and direct market publicity. The second competition comparison is positioning whereby both products positioning are based on cultural orientation and personality differences. The success of any form of business highly be contingent on the actual capability to get things done with inadequate resources. Productivity refers to a measure of how effective the business is at utilizing its properties to produce goods and services. Whenever a business organization increases productivity, it also boosts the level of competition in the market.
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