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Title: Aviation Name: Institution: Professor: Date: Examine the different factors that influence the airline’s choice and passenger’s choice of airport and critically assess how these affect the airport operator’s marketing activities that are undertaken for these two types of airport customers. For airlines major factors that influence choosing an airport include: cost (landing fees ground crew ground services; availability of landing slots airport space for ticketing baggage services gates etc.); presence of partner airlines and competitors; economic development in the area; terminal facilities; delays; and even runway conditions. The infrastructure of the airport is also very import for both airline customers and airlines. 60% of cargo-airlines surveyed relocated a service primarily because another airport had better facilities (Gardiner 2006). The type of customer (business or leisure) and geographical location have a massive impact on airport choice within multi-airport regions. According to business travelers in the London area the most 117–125. [online] Available at: 202.116.197.15 [Accessed 3 May 2017]. The Benefits of Mobile NFC for Air Travel. (2011). [online] IATA. Available at: www.iata.org [Accessed 4 May 2017]. Waldron K. (2016). Automated Screening Checkpoints Aim To Relieve Lines At Newark Airport. [online] Newyork.cbslocal.com. Available at: newyork.cbslocal.com [Accessed 5 May 2017]. Estrello M. (2014). Passenger Experience Update- IATA. aci-na.org [Accessed 5 May 2017]. Schaal D. (2013). Airports Are Making More Money Than Ever on Non-Aeronautical Revenue. [online] Skift. Available at: skift.com [Accessed 6 May 2017]. International Civil Aviation Organization (2013). ECONOMICS OF AIRPORTS. SIXTH MEETING. Presented by the Airports Council International (ACI). Fageda X. and Voltes-Dorta A. (n.d.). EFFICIENCY AND PROFITABILITY OF SPANISH AIRPORTS: A COMPOSITE NON-STANDARD PROFIT FUNCTION APPROACH. 1st ed. Barcelona Spain: Department of Air Transport at Cranfield University. Ferraiuolo J. (2014). 10 Most Expensive Airports to Land Your Plane. [online] TheRichest. Available at: www.therichest.com [Accessed 6 May 2017]. [...]

Order Description:

1.Explain the main aeronautical revenues generated at airports and critically evaluate whether these should be regulated by governments. 2.Assess the changes that are occurring to passenger processes in the terminal and critically examine whether they are having a positive impact on the passenger’s experience. 3.Examine the different factors that influence the airline’s choice and passenger’s choice of airport and critically assess how these affect the airport operator’s marketing activities that are undertaken for these two types of airport customers.

Subject Area: Tourism

Document Type: Reports

This project has already been completed by one of the Studybay experts. The client rated this project:

Project's rating is 5/5

Price $30

Words 825

Pages 3

Completed in 1 day

Expert daisy508

Client Review

Thanks!

Positive
05.09.2017

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