INTRODUCTION: Marketing Strategy: A online marketing strategy defines aims and describes just how you're going to satisfy customers in your selected markets. It does not have to be on paper but it is better to connect to outsiders, like your bank or investment company director or other investors, when it is. A group of strategies found quite commonly in smaller businesses are growth strategies. One of many ways to look at strategies to increase your business is through the way you use products and markets or customers. The marketing theory of building a business about the profitable satisfaction of customers' needs has helped companies to have success in high-growth, reasonably competitive marketplaces.