According to Kotler (2009), a marketing intelligence system is a couple of procedures and resources managers use to acquire "everyday information about improvements in the marketing environment".
The marketing brains system help the firms meet their customer's needs by gathering customer level information that aids running a business decision making. Professionals use the marketing brains system tool to acquire information about the daily happenings in the market, analyze them and develop results for the company. The marketing intellect is based on a variety of data from company, its challengers, consumers, customers and the macroeconomic influences.
Hans Hedin (2010) says that these data must be built-into the business's market intellect systems through proper intelligence for successful corporate and business decision-making.
When you have the task of writing short essays , there are two things that are involved. It is either you present a good essay and enjoy higher marks or you present something below par and get very low grades. However, the most important thing is that you are the person who has the right to choose between the two options. There has never been a situation where students learnt everything about their course without some help. In fact, that is the essence of having a school. There is no doubt that you can read on your own and learn lots of things. But the fact still remains that you will not be able to understand all. When you are told to how to write a speech , it a simple assignment that you can carry out on your own. But, when you are saddled with the responsibility of producing satirical essays, you may be confused about this. This will be worse if you have not had comprehensive lectures on satire.