According to Kapferer's model, the brand individuality prism for Nike jogging shoes has six measurements which are physique, relationship, representation, personality, culture and self-image. First, physique is the physical aspects and the key reason for the brand; tell consumers what the product is, what the merchandise actually will and what the product carries value in the eye of customers (Krishnamurthi 2007). The entire body of Nike running shoes is "sport- jogging" because that is exactly what the jogging shoes being made for. It offers all the tangible things of Nike running shoes including Nike jogging shoes feature, look, color, design and quality which these add prices to buyers as it wears for operating.
The second aspect is relationship.
Culture has many views on same sex relationships and marriages, people are either for it or against it. From this paper, we all will to begin with same sexual intercourse marriage in the united states and how homosexuals and heterosexuals feel about the matter. We can look into the moral issue that same sexual marriage shows. We can look at how the classical theory of how deontology would handle the issue of same sex marital life.Next, we all will distinction deontology with all the perspective of relativism. Finally, we will see which usually of these thoughts about same sexual marriage is usually closest to my own personal opinions. The honest reason behind for what reason people in society believe that same sexual marriage is wrong is merely due to discrimination. Society does not have a valid reason so why same sexual marriage really should not be allowed; it is just simply based on one's personal biased thinking for not allowing for it.Same..