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ASSIGNMENT ID
1017262
SUBJECT AREA Marketing
DOCUMENT TYPE Essay
CREATED ON 21st June 2019
COMPLETED ON 23rd June 2019
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The Turnaround Story at Leonard Chesire

Option #1: The Turnaround Story at Leonard Chesire (Exercise 2.2) Read “The Turnaround Story at Leonard Cheshire” case study from the Managing Organizational Change textbook. Address the following in an essay: Describe the new organizational image that Claire Pelham promoted. Evaluate the role of the change leader based on what you learned from this story. Apply the lessons you learned from this story about managing organizational change to another organization in another sector. The length and formatting requirements are as follows: Your paper must be 3 to 4 pages in length, excluding the cover and references pages. Include a cover page, section headers, an introduction, a conclusion, and a references page. Use the APA Template Paper as a resource. Format your paper according to the CSU-Global Guide to Writing and APA (Links to an external site.)Links to an external site.. Include a minimum of three sources to support your positions, claims, and observations, two of which should be academic, peer-reviewed sources, in addition to the textbook. The CSU-Global library is a great place to find these resources. Throughout this course, be sure to use the Business Management & Administration Research Guide (Links to an external site.)Links to an external site. in the CSU-Global library. Here you can: Locate a variety of sources dealing with ethics, Corporate Social Responsibility (CSR), and business management. Gather information specific to different aspects of business ethics. Access writing and citing help.
Option #1: The Turnaround Story at Leonard Chesire (Exercise 2.2) Read “The Turnaround Story at Leonard Cheshire” case study from the Managing Organizational Change textbook. Address the following in an essay: Describe the new organizational image that Claire Pelham promoted. Evaluate the role of the change leader based on what you learned from this story. Apply the lessons you learned from this story about managing organizational change to another organization in another sector.
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