Marketing includes the strategies and techniques used to identify, create and maintain satisfying human relationships with customers that cause value for both customer and the marketing consultancy.
A sociable and managerial process by which individuals and categories obtain what they need and want through creating and exchanging products and value with others (Kotler, 1988, p. 3)
The management process in charge of determining, anticipating and gratifying customers' requirements profitably (CIM, 1984)
Relationship Between Marketing Research and Marketing Management:
Market research is about understanding the broader current market where we intend to compete.
Marketing research, on the other hands, is about understanding what 'deal' of marketing elements (i. e.
The final number of personal computers installed within any firm has been increasing at a extraordinary rate. The comparative ease of installing and utilizing computer applications is a convincing reason for joining computer systems alongside one another and distributing or writing the work. These distributed systems enable you to take better good thing about the vast array of processing power available these days.
Distributed processing probably means many different things to many different people. To some, it means client or server, it is cooperative handling also to still other, it's by using a distributed databases. Further explanations and meanings may be asked to ensure that everyone has a typical view and knowledge of a distributed processing system. When referencing a distributed processing system, every end user can see the same thing.