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Ford Jaguar's Phenonmenal Turnaround

Nowadays, you can find cars in a variety of models and makes because there are many reliable and well-known companies that specialize in this field. When it comes to Jaguar, the first thing that you should know is that the British infamous car manufacturer was in the real dumps some years ago. The main reason is that it boasted of more defects than ill-fated Yugo according to specific quality surveys.

The good news is that Jaguar is really roaring on the very top these days if you believe the latest quality study offered by independent sources. This means that this car brand is even ahead a number of famous brands, including Lexus, Mercedes, and BMW. Another important thing that should be mentioned is that its sales keep increasing considerably. For example, the best-ever sales in more than 70 years were posted by this company in 1999. The main reason is that its exports are quite high and there are many cars that are exported to different countries, including Europe. When reviewing such countries as Greece, Spain, and East Europe, Jaguar sales are doubling here.

If you consider England, this brand is becoming more and more popular too. That’s because this company managed to sell a large number of car models in this country with the increase of more than 30%. If you’re interested in the history of this brand, you should know that Jaguar was acquired by Ford in 1989 as a forged partnership and a heavy investment.

The key automotive segments of this well-known company consist of such important elements as assembly, manufacture, design, selling cars and relevant accessories. The cars produced by this company are manufactured and sold in many countries, while Europe and the US are its biggest markets. Pay attention to Ford’s interesting segments because they include such famous brands as Volvo, Lincoln, and others in addition to Jaguar.

This car manufacturer does everything possible to increase and develop its international market share of available products. That’s why Ford keeps diversifying its lines and investing in a range of luxury cars and this is how it manages to maximize its new-found success, including Jaguar increases sales. This company spent a lot of money on reinventing this car brand, and it’s was one of the main reasons that established the future success of Jaguar. This product line is improved and developed on a regular basis so that there are many surprises that wait for future consumers.

Nowadays, you can find cars in a variety of models and makes because there are many reliable and well-known companies that specialize in this field. When it comes to Jaguar, the first thing that you should know is that the British infamous car manufacturer was in the real dumps some years ago.

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Assignment ID
100001447
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CREATED ON
August 28, 2016
COMPLETED ON
August 29, 2016
Price
$30
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Essay Example Comments
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