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The Mass Media Huge Influence in Sports

In modern conditions the media have an immense impact on the development of different spheres of our society.

The obvious advantage of the media is that they cover with their influence virtually all social, professional, and national groups in society.

Improvement of efficiency of development processes, operation and management of physical culture and sports is impossible without the media today. The media are an important means of providing information to the management of various sports.

Regional periodicals is an integral part of media and have a special place in the sports of mass communication, which is reflected in a set of its characteristics: creation of a complete picture of the sports life of the region on the basis of the accumulated potential of the regional community information; analysis of its key issues and trends; satisfaction on this basis of the totality of the needs of the regional reader – cognitive, educational, value-orientation, organizational, and managerial issues related to the sphere of physical culture and sports; wide publication of freelance writers materials: athletes, coaches, fans, and other representatives of the sports community.

Today, high-value and role of the media is in the promotion of physical culture and sport in shaping the needs of the population in healthy leisure values and their own health.

Attention to the development of sport and physical education is currently one of the priority directions of domestic public policy in many countries. The media plays an important role in the development and functioning of the sports movement, in its managing, and in ensuring the communication between the subjects of sporting activity.

Today, the media have a significant impact on the public consciousness, due to the ability to quickly and totally cover a broad audience. Modern media, reducing the world of space and time, make national borders invisible, and units in one network the most remote corners of the globe.

Thus, the role of the media in the modern world is enormous, and is manifested in almost all spheres of human activities, including sports.

A positive trend is that in addition to the usual topics on the pages of press we can find new themes, including those revealing economic side of sport that contribute to the change of views on the world of sport itself and other infrastructure. The regional media is interested not only in local sporting events, but also in international ones.

In modern conditions the media have an immense impact on the development of different spheres of our society.

The obvious advantage of the media is that they cover with their influence virtually all social, professional, and national groups in society.

Assignment ID
100001261
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CREATED ON
2 September 2016
COMPLETED ON
5 September 2016
Price
$12
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