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Attitudes of Prejudice A common stereotype is that all French people smell of garlic. We know that French restaurateurs generally use large amounts of garlic in their cuisine therefore we assume that they likely do so in their everyday cooking at home and we conclude that 'most French people smell of garlic'. The three components of prejudice are: · Cognitive -- that is having stereotype beliefs about members of a group. · Affective -- with strong emotions or feelings involving the members of this group, these feelings are often unfavorable. · Behavioural -- which is the act of discriminating or behaving against the stated group or its associates. It is human nature to divide people into categories by use of stereotyping. We notice certain features about individuals and ignore information that doesn't quite match the group so we can slot them in a particular category, these classes are not always accurate and correct. The term cognitive miser has been used to refer to the shortcut in getting to know someone as someone and group them together with others. · The first theory I will address is your Social Identity Theory -- An Social Explanation. One of the basic cognitive processes would be categorisation. Several psychologists believe that we group things into either an 'in-group' (individuals) and a 'out-group' (them) Tajfel ’71 called this social categorisation and it is the first step in the stereotyping process. He showed that we discriminate against people in the out-group. * We prefer the in-group over the out-group -- we all discriminate. We think members of the out-group are somewhat less attractive, l.. .