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The Marketing Mix The objective of this document will be to gain a clear idea of the marketing mix. The marketing mix is an indispensable element of every firm's marketing agreement. The advertising mix includes four key facets recognized as merchandise, location, price, and promotion. The combination is the arrangement of the full four groups in which a thriving marketing movement is made. In a bid to identify the elements of the marketing mix every category should be examined independently and the link linking each one of the marketing mix or mix needs to be tackled. First, product is the piece of the marketing mix that pertains to the blueprint and formation of this tangible product or service that is introduced to the customer. Consequently, merchandise is noticeably crucial to the remaining portions of the marketing mix since the production offered will mostly be the basis for producing the additional 3 elements of the advertising line of attack. Thus, the company is required to obey a line of investigation concerning the target market to come to a decision whether a possible product is actually desired by the purchaser. So, if the organization finds appreciable desire for the item then the company should progress toward the design plan of action. Because of this, the firm will establish the grade of the value regarding the merchandise with the price of the item in a bid to achieve a sense of equilibrium that produces an product that's extremely appealing to the promising customers. Consequently, the organization's marketing team is obligated to produce a manufacture plan and be prepared to pull together the requirement for the production, Perreault, et al, (2009). Second, the product or service is generated; hence th...