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Leadership in the International Marketplace Question 1: Analyze and comment on the things that compelled Infosys to create its own version for providing IT services. Explain the working of GDM in detail. 1 chief criteria for any business to develop its' own internal or proprietary service is to differentiate itself from the competition. Oftentimes, the reason behind the need to differentiate is because of customer requests. However, in case with Infosys, not only were client necessities of the support of importance, so has been an very high level of customer support and anticipation of customer needs. The case presents Infosys as a very proactive organization, meeting customer needs and expecting another need before the competition. 1 central theme to their service differentiation was the ability to create customized product of higher quality for less cost than others. An integral aspect, however, was their ability to find the needed service centers at the precisely correct location: at the customer site, nearby the customer site and/or truly off-shore -- a place with access to highly capable but lower cost than others. The company officials indicate that the work could be carried out everywhere, allowing freedom within Infosys to determine where the job can be finished at less cost or unutilized capacity or with special skills (Infosys, 2010). They used Global Development Centers to create a huge body of knowledge and skill that could multi-task on more than one project simultaneously, thus utilizing slopes and valleys of demand to their advantage. A 'valley' of work volume from one client created the opportunity to respond to the 'summit' of work out of the other, thereby creating a stable, consistent workforce ready to.