The cover letter is an introduction to the resume and a uniquechance to draw the attention of the employer and demonstrate thequalities that will stand out against the background of otherapplicants for the position under consideration. That is why itis very important to approach the writing of a cover letter withattention and special care. Below are some tips on how to writegreat resume cover letters that will help you make sure that yourcover letter is noticed from a number of other letters.
First of all, every cover letter should take into account someparticular features of the vacancy and show the employer why youare the very person the company needs. In order for your coverletter to attract attention, review the job description again andhighlight the main words describing the skills and qualitiesnecessary for the position. Then try to bring from your previousexperience those specific examples that will confirm your skillsin this area.
For example, in the description of a position, it can be writtenthat the employer company is in search of an active and openperson with pronounced abilities to work in a team. The key wordshere are “active and open”, “pronounced”, and “team.” To get aninvitation for an interview, the cover letter should show how youmeet the criteria. Remember that the cover letter should notduplicate the resume. It is only its addition, emphasizing yourabilities and drawing attention to the very resume. To beginwith, it’s better to write a draft and then ask someone to viewit, and then send it to the employer.
Here are some secrets to write a successful cover letter:
Forget about standard cover letters. Your task is to show youruniqueness and convince the employer that you are the bestcandidate.
A greeting may seem a little detail but the greeting in theletter can say a lot about the candidate. Use a greeting for thecover letter that fits into the rules of business correspondence:“Good afternoon” or “How do you do.” This will immediately ask abenevolent tone, while not being obtrusive.
Recruiters have to face candidates who clicked the Respond buttonjust because the vacancy seemed alright to them. At the sametime, it is not clear whether the applicant wants to receive thispost or he responds to all ads in a row. Literally, in onesentence in the cover letter, tell why you liked this vacancy.For example, if the company is looking for the head of thedepartment for the sale of real estate, you can write somethinglike this “For over four years, I managed a team of managers forthe sale of building materials. The sale of real estate hasalways seemed to me more attractive, and your vacancy is anopportunity to change the scope of activities to the one that ismore suitable for me.”
In the cover letter, it is important to answer the question whyyou are ideally suited for this job. To do this, in oneparagraph, describe the significant achievements and skills thatthe employer will read in more detail in the resume.
If you are interested in the vacancy of the designer, you canwrite: “In the last year I work more with vector graphics, mostlyoutdoor advertising. A job that I’m proud of is a corporatecalendar for the year (link). Our team managed to make it notboring, we got a lot of good feedback from clients and users ofour website. I also made animated screensavers for one of the TVchannels, here are links to them.”
Before you compose a cover letter, examine the company’s web pageto understand the characteristics of its corporate culture. Ifthere are direct coincidences with your values, then this shouldalso be indicated when responding to a vacancy.
Let’s say that a separate collection of garbage is organized inthe office of the company, and you really like this idea. Then inthe cover letter, you can write: “It’s great that you think aboutthe ecology of the planet. Every year I participate in plantingtrees and get rid of plastic and glass separately. For me, it isimportant that the company shares my values.” Use this techniqueonly if your values really match the values of the company.
In fact, with the help of a cover letter, you are trying to sellyour candidacy to the recruiter. Therefore, at the end of theletter, a call to action is appropriate – “pay attention to myresume”, “please, consider my candidacy for a vacancy”, “I amready to answer your questions”, etc.
To properly write a cover letter to the resume, you need to talkabout these 4 things:
All these 4 topics should occupy a maximum of half of the A4page. The attempt to write a covering letter in the form of atreatise is critical.
You can imagine that your resume is a product and a cover letteris its packaging. Now, remember how you choose the products inthe store. A worthy packaging attracts attention and makes youcome up and look at the goods closer. The same principle works –the packaging is extremely important for a resume.
Here are the things you need to pay attention to when writing acover letter:
The cover letter should not be too long. Otherwise, you risk thatthe recruiting manager won’t simply read it since nobody wants toread a long composition. Ideally, your cover letter shouldconsist of no more than three to four paragraphs, containing onlythe most important details and relating directly to a particularjob. Therefore, you will have to write a few cover letters foreach specific position, the same applies to the resume.
These are the things you need to avoid in your cover letter:
Of course, your letter should contain formal sections thatcorrespond to the requirements of business correspondence:greeting, address to the addressee, and a signature with contactcoordinates.
The appearance of the letter also matters. Do not use more thantwo font sets in the letter. Be cautious with underlining,italic, and text in bold. Like any other document, the lettershould be neat and well-structured. All this shows that you havetaken care of making your letter easy to read and it is importantfor you to make a good impression.
If you send a letter by mail, make sure that the letter itself,the resume, and the envelope are of good quality, beige or white.Print a letter on a quality printer. When sending a letter andresume by e-mail, make sure that you saved them in a standardformat. For example, as a Word document. The e-mail letter, towhich you attach the resume file should be brief, polite, and tothe point.
A bad cover letter may cost you a good job. In order for theemployer to notice you, you need to write a laconic and memorableletter.