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Understanding Business Organisations


The government comes with an important role that can be played in providing easy, low-cost usage of information. Numerous studies and reviews require a more coordinated access for businesses to home elevators markets, sectors and regional economies. In cases like this, most SME's want better information about the neighborhood and regional current economic climate to help position their businesses and raise competitiveness. Therefore, there is an urgent dependence on these federal government funded organizations to try out the role of considering a far more formal mechanism to hear the needs of businesses, improve access to information and ensure they offer partial digital services to the people and smaller businesses through Federal portals.

The stimulation of the SME's by these funded organizations can decrease the degree of unemployment and donate to a more similar distribution of economic powers. The introduction of the SME's is important for the public and economical development of the country, since they increase competitiveness and mobilize idle cash to productive goals. The business community (the SME's) has unique information needs that need to be attended to with a created specifically information system included in the National Treasury, Kenya Earnings Power, Home Affairs STATE DEPT. and Immigration Office. A multi-faceted approach to information provision is necessary due to deviation in needs, literacy and business potential customers. Training needs of both business professionals of the SME's and information specialists should be determined and recommended within the business information system design.


UNIT: Understanding Business Organizations

TITLE: Technology Advisory Group

Task 3

Organization chart for T. A. G


The structure adopted is practical organizational structure that may involve organizing the activities of the advisory group around regions of specialization. This approach involves a considerable amount of process standardization within the business, with the real decision-making authority focused near the top of the organization.


the group will achieve significant efficiencies in terms of process movement and management methods as the staff will be permitted to give attention to one specific practical area to the exclusion of all else. It is ideal for the organization because it is easier to monitor and update the training of employees when they are focused on narrow efficient areas. The organization will also use this method of cultivate a group of extraordinary specialists who are able to firmly impact the functions of the business.


Administration and Finance - Their role is to provide a general oversight of the operations of the business. The team will contain a General Manager, Finance Director with 1 administrator and ICT Director with 1 administrator. This team will be accountable for effective planning, delegating, coordinating, staffing, organizing, and decision making to achieve desirable income making results for the business (Sayles 1979).

Marketing and PR - Their function is mainly to increase sales for the organization. Assigned here would be the Mind of Marketing, two(2) executives inMarketingand two (2) executives in PR. As the clubs begin to work together they need to appear withconcrete and up-to-date programs to maximize income while creating long-term customers as well as adding value to the product and our services.

IT Consultants - They play the role of advising businesses about how best to use information technology to meet their business objectives. Two(2) Senior Consultants will be in charge. Furthermore to providing advice, four(4) Middle-Level Consultants and four (4) Junior Consultants will oversee the workshops that can look at the solutions that can be underpinned by Superfast Broadband. They'll work hand in hand with five(5) IT Instructors, two(2) website administrators and two(2) graphicdesigners to manage, implement, deploy, and administer IT systems of the organization.



The motives of Technology Advisory Group is to offer clients with an all-inclusive assistance through free consultancy and specialist advice on business potential clients offered by Superfast Broadband In the form of articles and blogs written by IT specialists. The three season goals for Technology Advisory Group are the following:

  • Achieve break-even by Time 2.
  • Establish along-term deal with the Central Administration.
  • Establish a minimum of95% customer satisfaction rate to determine long-term relationships with our clients and create word-of-mouth marketing.

T. A. G has generated a position for quality work and strategies to continue to heighten its image in the trade. The business endeavors to become well-known benefactor from it related instruction to SMB's through the next:

Increasing service backings by consolidating specialist workshops that may go through the technologies that can be fortified by Superfast Broadband, including Cloud Processing, collaboration and interactive websites.

Increasing obtainability and option of present and future customers through a variety of pamphlets and circumstance studies that provide hands-on insights in to the enactment of Superfast Broadband by small businesses

Crafting progressive, unique, and cost-effective interpretations to hitches currently found by customers. Technology Advisory Group has generated community calendaring and groupware applications for use by the business. This can support in providing a humble, convenient tool for the business and staff to combine, plan, track jobs and workshops.

T. A. G will leverage its profile-raising services to help offer supplementary income streams as the business will inaugurate induction of free email services, business directories, and other related services which will entice current and possible customers to your offices and workshops. These will be utilized to create advertising proceeds, as well as increase publicity of our range of services.

To generate sales, T. A. G has integrated the use of immediate marketing which will give attention to Trade Shows. T. A. G will partake in decided on local and nationwide shows that will provide an possibility to develop exposure. That is a very effective tool in creating responsiveness and stimulating lead activity. And in addition Contact Promotions as this effort will encompass various methods of reaching prospective customers to create interest, followed by direct email to the possible client.

The firm has a well-articulated recruiting strategy which means that labor polices are stringently used and that pamphlets relating to labor regulation are upheld hence confirms that the employees are exceedingly motivated to ensure they are industrious. T. A. G has articulated human resources program that is in line with those that immediately deal with intensifying through attainment.

Strategies that needs to be put to ensure that the company achieves further growth

Marketing strategy

The organization has to put more exertion in having access to the global market. It will put more effort in advertising of its services to other areas of the ecosphere so it has not utilized the market. It should discover probable market such as other African republics. T. A. G should upturn the number of workshops and online assistance services and through this; the business will offer you its customers with a choice of service to pick from. The business should ensure that its branding and presentation are of high standard and should change with customers change in flavor and fashion. The company should contemplate using publicizing tools such as S. W. O. T analysis in guaranteeing it keeps its control of limited market and as a means to subsist in an atmosphere that has stiff competition.

Information system strategy

Technology Advisory Group should deliberate on using more than one software when executing a given assignment. The administration should concoct a means where the systems are designed. This is to warrant that skills is upheld and the task done is exact and can also certify that scams activities are curtailed.

Human resources strategy

The organization should also upturn the number of university fresh alumni who are executing management drills. That is decisive in that it will progress new skills and various ideas from these graduates which will support the Technology Advisory Group in development. It is folks who make an organization to increase therefore, to ensure that T. A. G has a stout pool of recruiting, it should contemplate reliable in training for employees to keep them up to date on new skills so the enterprise can keep rate with other major conglomerate businesses in relations to human resources.

Competitive Edge

The Technology Advisory Group should emphasis specifically on facilitating small and emergent businesses exploit their potential for success by distinguishing itself in the next means:

  • Cost-effective personal discussion with IT consultant presence: T. A. G should aim for new expanses with local consultants, permitting it to professionally cooperate with smaller businesses without having to bring consultants to the region.
  • A diverse network of consultants and alliance associates: By relying on a nationally circulated expertise bottom harmonized to interact tenuously, the organization should be able to bring together an assortment of skills to come across the needs of its clients.

Positioning Statement

The Technology Advisory Group delivers much needed skills and experience to small to medium business initiators to help their businesses adopt the Superfast Broadband. Our services are bespoke specifically to the distinctive needs of small to medium businesses and targets up-to-date citations of specialist suppliers of Superfast Broadband and allied services that can move forward overall business performance. Using a scarcity of available skill plus the standard budget pressure usually associated with smaller businesses, our services provide a cost-effective replacement to attaining faster marketing communications inorder to advance the ways in which they conduct business. The Technology Advisory Group will position itself as the dominant marketing and management talking to firm focusing solely on small businesses.

Projected Income and Loss

Key bills will comprise the cost of payroll for the growing staff, marketing to endorse the Superfast Broadband locally, and the organizations hire and devaluation. The business will show a earnings in the first season which will continue to propagate. That is anticipated due to the high gross margins of marketing internet broadband to small and medium businesses

Annual sales projection

Annual sales projection


Task 6

Formal communication

Communication is the procedure through which one individual conveys information to some other person through suitable medium. These are the major communication systems carried out as these conditions are used recurrently in organizations.

  • Upward communication

Is the process of information moves from lower to higher rates in the hierarchy. Various mechanisms can be integrated by T. A. G to assist in upward communication. Samples, Suggestion boxes, group meetings and taking part in decision-making. This is managed to get opinions to professionals from employees.

  • Downward communication

Is the process of information flowing from more advanced than subordinate - from professionals to operating personnel. Itis related to the hierarchical composition of the business as messages appear to get large as they travel downward through successive levels of the organization. Example, annual reviews, notices and staff performance feedback.

  • Horizontal communication

Flow of text messages across functional areas distributed among people on the same hierarchical level of an organization. This form of communication facilitates for problem resolving, job coordination between departments and project teams.

How can intranets and groupware help improve communication?


  • Organization information can be warehoused centrally and retrieved anytime scheduled to superior inner communications.
  • sharing of resources and best practice as electronic groups can be deliberated to expedite information sharing and collaborative working
  • improved customer service - better access to correct and reliable information because of your staff contributes to heightened degrees of customer service
  • forms can be accessed and completed using the pc, then forwarded as appropriate for approval, without ever before having to be paper out, and with the benefit of an audit trail


  • It helps users to post ideas, questions or recommendations on given designs of debate as it allows users to engage with other members of the group thus enhancing business alliances.
  • It permits users to send announcements to other customers of the business and beyond the business.
  • It means that users can sustain online calendars viewed by other acquaintances to aid with the arranging of conferences and project planning as users are able to identify when participants are available or occasions when they are consumed with other jobs.

Task 7

Managing electronic teams

Virtual teams are defined as "associated individuals using computer-mediated telecommunications to talk about information electronically" (Kirkman, Rosen, Tesluk, & Gibson, 2009, p. 54).

Challenges posed by digital teams in taking care of individual teams

  • Physical Observation Limitations - managers are physically limited to watch their employees' performance and initiatives, as well as how to implement effective options for going about calculating output, building trust, and taking care of teams given their particular constraints (Kirkman, Rosen, Gibson, Tesluk, & McPherson, 2002). This renders the manager unable to provide constructive performance reviews and harness the entire potential of the team. As a result, monitoring and measuring performance remain problematic and resources of concern (Kurkland& Bailey, 1999).
  • Overemphasis on End result Evaluation -Evaluation of online team performance is a task when managers straight focus on effects alternatively than process specially when those results show difficult to measure and view. Therefore, Managers cannot accuratelyascertain performance anticipated to reduced capacity toobserve and keep an eye on the procedure.
  • Employee Equity and Organizational Justice Issues -Virtual associates may feel organizational injustice in comparison with those who find themselves within the actual work place. Professionally, employees fear that being "away of look" infers being "away of mind" fororganizational rewards thus becomes a substantial challenge whenevaluating users of virtual groups against those at the physical office (Kurkland& Egan, 1999).

Recommendation on how T. A. G will solve this challenges

  • Increasing Information Flow-the online team project administrator should institute shared knowledge among associates through team development activities and offer members access to evocative project records, which lists acronyms and other task specifics important for team members to comprehend (Davis &Khazanchi, 2007).
  • The "Balanced Scorecard" - the virtual team administrator should create an all-inclusive healthy scorecard based on T. A. G's priorities when evaluating performance. This may contain the organization's principles in the areas of growth, profitability and customer satisfaction. This enables professionals to have a far more translucent understanding of the effectiveness of their exclusive team and create more standardized methods of evaluating future electronic team performance.


Boddy, D. (2005). Management: An intro. 3rd edition. Britain, Pearson education, Prentice Hall.

Campbell, D & Craig, T. (2005). Organizations and the business environment. 2nd edition. Oxford, UK, Butterworth-Heinemann.

Davis, A. , &Khazanchi, D. (2007). Does mutual knowledge affect online team performance? Theoretical examination and anecdotal information. American Journal of Business, 22(2), 57-65.

Kirkman, B. L. , Rosen, B. , Gibson, C. B. , Tesluk, P. E. , & McPherson, S. O. (2002). Five troubles to exclusive team success: lessons from sabre, Inc. Academy of Management Exec, 16(3), 67-69.

Kurkland, N. B. , & Bailey, D. E. (1999). Telework: The advantages of working here, there anywhere, and anytime. Organizational Dynamics, 28(2), 53-68.

Mullins, L. J. (2010). Management and Organizational habit. 9th Edition. Britain, prentice hall financial times.

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